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  Spotify Warped   

The event of the year for music fans, artists and data freaks. Spotify Wrapped, a personalised, annual review of listening habits for users of the UK’s most popular streaming service.  

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This year marked the decade anniversary of Spotify Wrapped, and promised to provide an experience which was “more captivating, layered, and revealing than ever before.”  

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But... was it really? 

 

Every year, myself and many users of Spotify eagerly await to see our statistics. Recording listening habits from January until mid-November, Wrapped promises to showcase your year in music. 

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Yet each year, it feels like my stats couldn’t be further from the truth – or I’m just too scared to admit to myself how terrible my music taste is.  

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My top albums showcase a measly few I listened to once or twice, but completely ignore ones I had on heavy rotation. My top song was said to be played ‘on repeat’ but I only streamed it 28 times? And my listening age is 52, despite being chronically plagued by a Charli xcx obsession. 

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Make it make sense Spotify, although I suppose that’s hard when AI is generating the data for you.  

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To compete with Spotify, I tracked every album I’ve listened to this year. January to December. Here is my own version, Sam vs Spotify. 

 

Spotify Warped: 

KITSCH is a new and original digital magazine focusing on alternative pop culture

Created by Sam Flynn and friends 

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